Who will use the tool? How will they access it? What will they use it for? These are all questions organisations need to consider before creating a data tool or product.
Finding the answers to these questions often requires going beyond anecdotal evidence from team members or consulting your most loyal clients—you need to ask the right people the right questions.
In this interactive half-day workshop, our trainers will guide you through the key principles of UX and explain why it's important. They'll demonstrate how to interview users and use these insights to create personas, considering user needs, motivations, and pain points. You'll also participate in exercises designed to help you lead user needs workshops within your organisation.