Working with Applied Works, the team decided to go public. For the first time, resourcetrade.earth opened up complex patterns of resource trade for examination by non-experts as well as policy-makers, civil society groups, business analysts, and everyone with an interest in resource trade dynamics and their environmental impacts.
The tool had 100,000 visits from users in 200 countries in the first year. “I can’t imagine any other stats website getting as many users as that” says Felix. The tool has been cited in UN and OECD reports and nature journals, but Felix adds: “Where I get excited is when it’s used by a small organisation in the global south because it helps them deliver a message they wouldn’t be able to do otherwise.”
“I can’t imagine any other stats website getting as many users as that”
Accuracy and accessibility were the key challenges, ensuring the 40 million data points, including 1,350 different kinds of natural resources across 270 countries, present a truthful view of the world. Richard King says: “In terms of data, the main challenge was cleaning and processing it. Reporting of the same trade flow by exporters and importers are often inconsistent, so we developed a process for reconciling these reports, ensuring we retain as much high quality data as possible. We also needed to reorganise the data in a logical natural resource hierarchy, so users can easily query data at varying degrees of granularity and aggregation.”
Visualising so much data on a single map also presented some difficulties. A global view of all commodities between all countries results in over 22,000 individual trade flows, plus over a thousand other categories the user can request to see. This, coupled with the geographical density and spread of different countries, meant that the map needed to respond dynamically in order to remain legible. Each specific query the user requests presents quite different visualisations depending on the commodity or countries involved.
On keeping the design legible, Joe Sharpe, co-founder of Applied Works, says: “We knew it was going to be difficult to visualise. The user is able to configure the map in an almost limitless number of ways, resulting in a potentially overwhelming network of overlapping lines and labels. We employed various techniques to ensure the map remained legible and efficient to use, which we tested through rigorous prototyping. It’s deceptively simple when you look at the end result.”
“It’s deceptively simple when you look at the end result”